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10 Eye Popping, Jaw Dropping Ad Copy Secrets


  1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales.
  2. Compile a list of well-known and esteemed customers who have made a purchase based on your copy. People will consider your business trustworthy and buy your merchandise. Request their authorization first.
  3. Display images that show the before and after for your merchandise on your web site page copy. Display the image with the problem first and display the after image next to it.
  4. Add an article or include an article or analysis that has been written about you or your business with your ad copy. This will tell people that your organization is high quality and will boost your integrity.
  5. When you offer free bonuses in your ad copy, also list the dollar value beside each bonus. People will feel they're getting a good deal and it will increase the value of your product.
  6. Hire a famous person to endorse your product or service. Make sure the person is well known to your target audience. Include their picture and statements on your ad copy.
  7. Incorporate your own image on your ad copy. This will confirm to people that you are legitimate and will cause them to trust you. Also, add any information that will enable them to contact you below the image and a concise proclamation or quote.
  8. Tell your potential customers on your ad copy that you will donate a percentage of their purchase
    price to specific charity. This will show them you really care about the people. They may just buy
    your product to donate to the charity.
  9. Question possible customers many yes and no type inquiries in your ad copy. The inquiries should bring their issue to mind and cause them to wonder what will happen if they don't buy your product.
  10. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing.

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